Sat
May 10
2008
If true beauty is more than skin deep, then perhaps true inspiration lies in the people behind the work that we admire.
I think it’s in the nature of creative people to be on the lookout for sources of inspiration. Part of it probably has to do with our desire to evolve and improve our work.
It’s really great to see some of the stuff people churn out. There’s some fantastic work out there, and it’s both enlightening and humbling to see people put their heart and soul into making their ideas a reality. Many of these ideas are concepts and solutions that I’ve never thought of before.
And that’s a wonderful thing.
Sat
May 3
2008
Good design alone can’t guarantee success. It needs to be built on top of a cohesive concept that surrounds the brand.
Design is about communication. Its aim is to present information in a way that makes it easily consumable. A skilled designer would create a proposal that meets the objectives of a project brief, while applying a keen eye to layout, typography, imagery, semantics, and usability. He or she would work with developers for implementation, and presto! Successful project, right?
Wrong.
Unfortunately, judging by a lot of the stuff I see on the web, it’s a common misconception. I see plenty of good design, but that’s all it is—good design. It’s nothing if executed without a cohesive concept.
This is why projects need proper direction.